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Samsung Pay Celebrates Its First Anniversary by Going Online in the UAE
Published by Albawaba | 6th May, 2018 - UAE
In celebration of its flagship mobile payments service's first anniversary, Samsung Gulf Electronics today announced that its Samsung Pay users in the UAE will now be able to take advantage of this simple, secure method of payment at checkouts online, not just in-store. The UAE is the first country in the Middle East where this latest feature of the flagship mobile payments service has been enabled, following successful launches in the United States, Russia and Singapore. Samsung Pay has entered the world of eCommerce through the CCAvenue payment gateway in tandem with Mashreq Bank, the leading gulf-based financial institution.

The service iscompatible with all major operating systems and browsers (both desktop and mobile) as well as through mobile apps, making it easy to use Samsung Pay from virtually any desktop, tablet, or mobile browser, no matter where you are. Simple, secure and available virtually anywhere, the Samsung Pay service can now be used to pay for an even larger variety of goods and services than before, with previous benefits now also applicable for online shopping.

"We are delighted to announce this new feature to the Samsung Pay service, which will enable USERS to use their mobile wallet for even more transactions moving forward. We are proud to have both simplified online purchases for our users and to have given them extra peace of mind with the additional security that Samsung Pay provides," said Mohammad Gharaibeh, Head of Enterprise, Mobile Business at Samsung Gulf Electronics.

Samsung Pay is strategically expanding its partnership ecosystem to provide greater flexibility, access and choice for customers. Initially, the new service will be facilitated in the UAE through Samsung's regional payment gateway partners like CCAvenue. CCAvenue develops in-house proprietary payment gateway solutions that redefine user experience, enhance transaction success rates and increase the earning potential of its customers exponentially.

Commenting on the launch, Mr. Vivek Nayak, Director - Operations, Avenues World FZ - LLC, said: "At CCAvenue, we constantly strive to stay ahead of the curve by providing our merchants with access to the latest payment technologies. By integrating Samsung Pay on our advanced platform, CCAvenue ensures that a large number of consumers can use their favourite gadgets to complete payments on leading gulf-based websites easily and securely. Moreover, our synergetic partnership with Samsung, the global technology giant, will open up a larger customer base for these websites, enabling them to expand their digital businesses considerably."

"Ecommerce will be a mega trend for businesses in the UAE and the market is expected to be valued at USD 10 billion by 2018. Mashreq has been at the forefront of this growth and is one of the fastest growing ecommerce merchant acquirers in the region. We are focused on continuing to expand the scope of payment solutions and adding value to our merchants. I am confident that the launch of this feature will provide a seamless payment experience to the customers across mobile and web channels. said Pankaj Kundra - Head of Payments, Retail Banking Group at Mashreq Bank.

Convenience and Simplicity
Using Samsung Pay on your desktop or mobile device is as easy as a few simple steps. On your desktop, when checking out through your favorite website, just select Samsung Pay from the payment options, enter your Samsung account number and click 'Request to Pay'. You will receive a notification on your Samsung Pay-enabled device, through which you can select your bank card of choice and authorize the transaction using your PIN or iris/fingerprint scanning.

On your mobile device, simply select Samsung Pay as the payment method on your mobile browser or in-app payment screen. Samsung Pay will verify the retailer automatically, then you can select your bank card of choice and authorize the transaction with the same easy, one-step process.

How to enable Samsung Pay for your website or app?
Partners who are currently using CCAvenue as their preferred payment gateway could visit - Samsung Pay Developer portal (https://pay.samsung.com/developers) for steps on how to add Samsung Pay capabilities to your website or app or request support from CCAvenue for assistance on enabling this payment method by sending an email to the CCAvenue Service Team on service@ccavenue.ae

How to get this feature enabled?
Samsung Pay users who have eligible devices would have to install or upgrade their existing Samsung Pay app to get this feature enabled. Users would require to add a bank card from supported banks.

Where to pay online with Samsung Pay?
Samsung Pay is currently enabled across these key partners: 800Tickets, Rehlat, 6thSTREET.COM, Cox & Kings, Menakart.com, LifeCell, Sobha, Giordano, Manipal University, Instacar, Brands For Less, foodate, Flowers.ae, Organic Foods and Cafe, Super Charge, and Cozmo Travel.

Availability
In the UAE, Samsung Pay is currently available for the Galaxy S9 and Galaxy S9+, Galaxy Note 8, Galaxy S8 and Galaxy S8+, Galaxy S7 and Galaxy S7 Edge, Galaxy S6 Edge+, Note 5, Galaxy A5 and Galaxy A7 (2016) and Galaxy A Series (2017). Samsung Pay is also available for the Gear S3.